18 Killer Real Estate Marketing Tips to Sell A Property

Sell Property

Whether you are a real estate agent or a home owner, when putting a property up for sale the goal is usually to sell it in the shortest amount of time, for the most amount of money with the least aggravation.

In some circumstances, these things are easier said than done. Some homes need a bit of extra attention when they don’t sell themselves. Selling that perfect property in mint condition priced, slightly under market value, is easy. These kind of properties are in fact a real estate agents dream.

Unfortunately. these kind of homes are not the norm. Most of the time real estate agents and sellers alike, need to work as a team to get the job done. One of the best ways to get a home sold is to cover all bases for doing so!

For this reason I am going to provide you with the best marketing tips for selling a home. In this comprehensive article you will see all the best advice for having tremendous home sale success.

Some real estate agents get comfortable and like to do the bare minimum to sell homes. On occasion this works for those stellar homes as mentioned above. The brightest stars in the real estate industry, however go above and beyond with their real estate marketing.

Best Home Selling Tips

In the list below you will see all the steps you should take to have a successful real estate transaction. By following the advice, you will dramatically increase the odds of sitting at a closing table in a timely fashion.

Price the home right – this by far is the most crucial marketing tip for selling a home. Without the correct price for a home the rest of these tips will be wasted! The right price and the agent you choose will go hand in hand. The best agents know how to price homes.

Interview multiple Realtors – Selecting the right real estate agent is critical. It is very easy to choose a bad agent. Don’t take the selection process lightly.

Make sure the Realtor has a kick ass website – we are in the digital age this is important. The site should be well designed and showcase the agents listings.

Find out the real estate agents track record – does the agent sell all the homes they list? What is the list price to sale price ratio? What are the average days on market for a home they list?

Get references – Find out the experiences of other people who have worked with the Realtor you are interviewing. Make sure the references are not hand picked.

Pick someone you will work well with – the personality of the agent is important. Choose a Realtor who makes you feel confident they will get the job done.

Find out how they market properties – get a clear understand of how your home will be marketed both online and off. Look carefully at what they are already doing for other clients.

Look at the listing descriptions – have a peak and see how the agent describes the homes they are marketing. Do you think they are well done?

Make sure the photography is exceptional – it goes without saying that a homes photos is one of the most important aspects of marketing. Photography is in fact one of the most important marketing tips for selling a home.

Provide a video tour – does the Realtor use video to showcase their homes? Video has become a very important marketing tool for selling property.

Use a slideshow presentation – If video is king, a slideshow presentation is queen. The is an inexpensive way to market a home when you don’t have the budget for an expensive video.

Have a blog – By utilizing a blog you can extend your reach even further. Write a great article on the home you are marketing! Photos, video and bold descriptions can all be part of your presentation.

Use a drone – Drones are all the rage right now. You can use drone photography to really show off your lot or neighborhood!

Use social media – Real Estate agents who know how to market with social media can really make an impact with their marketing efforts. The extended reach is fantastic as most people have smart phones and are often in one of the major social channels.

Create an outstanding brochure – when you are selling a home, having exceptional marketing material should be a given. Kick the Realtor to the curb who uses a black and white multiple listing sheet as their marketing materials. Great agents provide color brochures on nice quality stock.

Use professional mailings – Sending out just listed postcards reaches an audience that could help sell your home. Print marketing is not dead. Postcards can be a very effect real estate marketing tool to get the word out.

Single property website – if you don’t have a blog, a single property website can be the next best thing.

Open house – for the average home seller you may think an open house is necessary. Frankly, it isn’t as we are in the digital age. Real buyers will be online picking homes they want to look at and will call their agent if they are serious. You can, however, have an open house if it is convenient for you. Just be sure your valuables are safe.

Do it all – The 19th marketing tip to sell a home effectively is to make sure you follow all of the advice above!